GHL Brands
GHL Social
for real estate pros

Done-For-You Social Media for Real Estate Agents & Brokerages

We create, caption, and schedule your real estate content across Facebook, Instagram, and LinkedIn, so your brand stays active and visible without you posting yourself.

  • Real estate posts created for your brand
  • Captions written to build trust and drive action
  • Scheduled across Facebook, Instagram & LinkedIn
  • CRM access included
Get My Real Estate Content PlanView Pricing

Starting at $299/month. CRM access included.

Real estate social media content calendar with Just Listed, Open House, Just Sold, Market Update, and Neighborhood Spotlight posts scheduled for Facebook, Instagram, and LinkedIn
Real Estate Plans
Custom Home Posts
15 posts / month
$299
$374

Custom posts created for your brand, local market, and voice.

New Home Listing Plan
15 posts / month
$449
$599

Advanced new-listing template built around your brand for faster, focused listing exposure.

CRM access included
Examples

Branded Posts, Created and Scheduled.

Real client examples, posted through your CRM.

Bennett Realty Group logo
bennettrealtygroup
248 posts
12.4k followers
312 following
Bennett Realty Group
Led by Sarah Bennett. Local expertise, custom homes, and hands-on guidance.
Helping buyers and sellers move with confidence.
🏠 REAL ESTATE CONTENT · POSTED THROUGH YOUR CRM
▦ POSTS▶ REELS◉ TAGGED
Posting

Real estate content, live in your CRM, fast.

We specialize in creating, captioning, and scheduling real estate content natively through the your CRM's social planner. Built for agents, brokers, and teams who want to stay visible in their local market.

Client Profile
Real EstateBENNETT REALTY GROUP
Brand Logos (2/6)
Bennett Realty Group logo
Bennett Realty Group logo
Upload Logo
Brand Colors
Primary
#E94585
Secondary
#F5C300
Tertiary
#0E1B33
Industry
Real Estate
Niche
Residential + New Construction
Target Audience
Buyers, sellers, past clients
Main Offer
Buyer representation
Secondary Offer
Listing services
Service Area
Local metro + surrounding towns
Business Summary

Bennett Realty Group helps buyers and sellers navigate the local market with neighborhood expertise, honest guidance, and a consistent online presence. Posts highlight listings, market updates, community spots, and client stories.

01your CRM Experts

Comprehensive onboarding

We live in your CRM. We walk you through exactly how to set up and connect your account, what permissions to grant, and how to wire the social planner so nothing is left guessing.

  • We show you exactly how to set up and connect your CRM account
  • Permissions, scopes, and social planner wired the right way
  • Account setup and brand onboarding completed in under 30 minutes
Brand Voice / Tonality
Copy Edit
Tone Profile
Sliders define the brand voice characteristics.
FormalityFormal
CasualFormal
EnergyEnergetic
CalmEnergetic
HumorPlayful
SeriousPlayful
WarmthWarm
DirectWarm
AuthorityExpert
Friendly PeerExpert
Overall Tone Keywords
FriendlyAuthoritativeWittyProfessional
Words to use
partner, growth, simple, proven
Words to avoid
salesypushygeneric
02Brand Voice

We match your voice, tone, and brand

Before we write post one, we capture exactly how your client sounds, what they stand for, and what they will never say. Every caption that ships matches their voice, their colors, and their rules.

  • Tone profile across formality, energy, humor, warmth, authority
  • Brand colors, logos, and visual guardrails locked in
  • Words to use, words to avoid, themes to emphasize
  • CTA style and emoji preferences, captured per client
Social PlannerPlannerContent
New Post
Filter views 01/05 - 30/06 Search captions
CaptionMediaStatusDateSocial
Just listed: 3 beds, 2 baths, and a backyard made for summer evenings. Private tours start this weekend.● Scheduled16 Jun
Open house this Saturday, 1-4 PM. Step inside, fall in love, and let's talk numbers.● Scheduled12 Jun
Sold above asking in 9 days. Congratulations to our sellers - your trust made this happen.● Scheduled09 Jun
Neighborhood spotlight: coffee at Bean & Brew, sunset walks at Willow Park, and homes that rarely hit the market.▷ Published29 May
Local market snapshot: inventory is up, rates are steady, and serious buyers are still active.▷ Published27 May
03Connect

Plug Into Your your CRM Account

We link directly to your CRM account, then map your market area, brand voice, and listing specialties so every post sounds like you from day one.

  • Native your CRM's social planner integration
  • Set up for one agent or an entire team
  • Setup in minutes, not weeks
New Social Post
Post to
▾
Type contentChar limit: 2200
Post ▾
Post Preview
Bennett Realty Group
JUST NOW
Real estate agents: most buyers ghost after one showing because the follow-up dies in your inbox. Inside your CRM's social planner, our 14-day buyer nurture brings 33% of ghosts back to a second tour. No cold calls required.
Photo / Video / GIF
Like Comment Share
04Create

On-brand content, written for real estate

Captions, graphics, and hashtags designed for buyers, sellers, and your local market, then reviewed by our Brand Editors so nothing reads generic. No recycled templates, no fluff, just posts your audience will recognize as your voice.

  • Captions tailored to your local market
  • Branded graphics designed in-house
  • Hashtag and CTA strategy per post
  • Brand Editor review on every post
Social PlannerPlannerContent
CSV
Recurring
Review
RSS
Templates
Approval
Queue
Filter by approver ▾🔗 Generate shareable link
CaptionDateApprovalApprover
Just Listed property post for 124 Willow Creek Lane02 JunPendingCarla V.
Open house announcement for Saturday 1-4 PM03 JunApprovedCarla V.
Local market update snapshot for June04 JunApprovedOwen B.
3 of 24 posts awaiting client review
05Schedule

We schedule posts inside your CRM

Every approved post is queued directly in your your CRM's social planner on the dates and times that fit your audience. No copy-paste, no external scheduler, no surprises.

  • Posts scheduled inside your CRM account
  • Optimal send times tuned per channel
  • Full visibility and edit access for your team
Going Live

Your buyers and sellers see you online, every single day.

Posts publish natively through your CRM to Facebook, Instagram, and LinkedIn, building a local reputation buyers and sellers can point to. Consistent presence, recognizable voice, real momentum, all running on autopilot inside the CRM you already use.

  • Daily presence on Facebook, Instagram, and LinkedIn
  • A recognizable voice clients are proud of
  • Reputation that compounds month over month
  • Analytics piped straight back into your CRM
Bennett Realty Group logo
One click. Every channel.
Instagram● Live
Facebook● Live
LinkedIn● Live
Pricing

Real Estate Social Media Plans

Flat monthly pricing for agents and teams

FOUNDERS PRICING: UP TO 25% OFFFIRST MONTH: 50% OFF
Add-Ons

Boost any plan with an add-on.

Buy these on top of your monthly posting plan. Mix and match per brand.

Campaign-ready content drops for the moments that matter. Stack on top of your weekly posts.

Just Listed

New Listing Pack

Standard
  • 6 launch-day posts across your connected platforms
  • Listing hero graphic + 3 photo carousels from your Drive
  • Story set: Just Listed, Key Features, Price, CTA
  • Pinned Just Listed comment reply pack
  • 48-hour turnaround from photos delivered
PremiumBest value

Everything in Standard, plus:

  • 30-second cinematic Reel with licensed music
  • Neighborhood highlight carousel (schools, dining, walk score)
  • Boosted-ad-ready 1:1 and 9:16 cutdowns
  • Broker or agent intro clip scripted and edited
  • Same-day rush turnaround
This Weekend

Open House Pack

Standard
  • Countdown teaser posts (T-5, T-3, T-1 days)
  • Event day We're Open story takeover
  • Directions + parking helper graphic
  • Post-event Thanks for Coming recap post
  • RSVP DM auto-reply script
PremiumBest value

Everything in Standard, plus:

  • Live-from-the-open-house Reel edited same day
  • Buyer walk-through short with agent voiceover
  • Neighbor invite geo-targeted ad creative
  • Follow-up nurture sequence (3 posts over 7 days)
  • Priority same-weekend edit turnaround

Pairs with any monthly plan. Custom scoped per brand.

You're in good company

A safe bet for your real estate business.

Real estate professionals already trust us with their brands. Here's why that matters.

Your brand stays yours

100% done-for-you. Your logo, your voice, your local market. We stay invisible behind your brand.

Built for agents and teams

Real estate professionals, brokers, and teams who want consistent posting without hiring in-house.

Cancel anytime, no contracts

Month to month. If we don't earn the spot, you drop us without a phone call.

Real humans, real review

Every post is written and reviewed by a Brand Editor before it ever touches your CRM account.

Unlimited revisions

If a post isn't right, we rewrite it. No ticket queues, no per-edit fees.

Founders pricing, locked for life

Your rate today is your rate forever, even when public pricing goes up.

Join the professionals who trust GHL Brands for Content.

Real estate professionals using GHL Social
Comparison

GHL Social vs. Everyone Else

See why real estate agents and teams choose our done-for-you content over freelancers and generic AI tools.

Real estate focused
Yes, agent and team voice
Posts directly into your CRM
Yes, native
On-brand, market-relevant captions
Always
Scalable across agents and teams
Unlimited
Predictable monthly pricing
Flat rate
Real estate trained content team
Yes
The Ecosystem

More than social. The whole GHL stack.

GHL Social is part of a larger ecosystem built for real estate professionals and agencies.

Build a Bundle
FAQ

Frequently asked questions

GHL Social is a done-for-you social media content service built for real estate agents, brokers, and teams who use your CRM. Our human content team produces real estate graphics, human-written captions, and hashtag strategy, then publishes everything natively through the your CRM's social planner to your Facebook, Instagram, and LinkedIn accounts.